Failure is often the starting point of every success story. In the business world you have to embrace the possibilities of failing and trying over and over again until you achieve your goals and ambitions. If you are afraid of failing or the fear of failure is weighing you down, keep reading to draw some inspiration from the pitfalls and success stories of some notable entrepreneurs.

We live in a competitive world, where from a young age we already begin to learn that no one wants to be a failure and everyone wants to be attributed with success.Society teaches us to glorify the “winnings” and not talk about the journey to success in its entirety. We are taught to hide our fears as it portrays us as being “weak”...

Automation, digitization and innovation are changing the way we work. Understanding these shifts can help HR leaders prepare for the impact of artificial intelligence on the workforce, and the responsibilities of each party (employer and employee) to manage the changes that come with it.

Branding has gone beyond using social media for promotions and posting content on Facebook, Instagram and Twitter. Branding in the 21st Century is all about Social Engagement. Are you a business owner or a Digital Marketer who wants to create more brand awareness through Social Media?. Keep reading to learn about the importance of using social media for driving engagement.

With the whole world going digital, gone are the days of having to plan your event with pen and paper. Most event planners have keyed into the digital space, taking advantage of sophisticated software’s to assist with planning and organizing event logistics. There are lots of free and paid tools available online to help event planners with facilitating the planning process. Here are 5 tools you should try your hands on at your next event.

A productive employee is an asset to every establishment. Every organizations success is determined by the input and performance of its workforce, and an employee who is not performing efficiently risks jeopardizing his job security. If you find yourself not accomplishing enough or you want to become more productive at your workplace, keep reading this article to find out the secrets of highly productive and effective employees.

Technology keeps evolving, with the invention of new gadgets; latest smartphones, Apps and even robots! With each new invention that rolls out, you have to be up to date with trends and fads. Digital marketers are often on top of these trends, as they frequently have to adapt to new strategies and best practices.

Life is not determined by what happens to us but the attitude we bring into life. Here are 6 tips to help you keep mind, body and soul together and get you through life’s tides and seasons.

If you think of how best to reach your target audience, one million ways may come to mind and using the social media should be one of them. From building trust, rendering customer service to recruitment activities, brands are increasingly adopting social media for promotional and profit-geared engagements.

If you are trying to increase your sales efficiency, build successful campaigns or reach out to a wider target audience, then LinkedIn is worth exploring as a digital marketing tool to grow your business